The wait is over — Beyoncé Knowles-Carter is ready to kick off her highly anticipated Cowboy Carter tour, with fans from around the globe arriving in Los Angeles days ahead of the opening night. The 35-time Grammy winner will officially launch the Cowboy Carter and the Rodeo Chitlin’ Circuit Tour at SoFi Stadium on April 28 at 7 p.m. PT, ushering in a bold new era for her and her worldwide fanbase.
Excitement reached a fever pitch on Sunday when Beyoncé’s official Cowboy Carter merchandise truck rolled up outside SoFi Stadium, preparing to open Monday afternoon. Devoted fans were already gathering, eager to snag exclusive tour merch and soak in the pre-show atmosphere.
“We just came out here to see the merch truck and feel the vibes before tomorrow’s show,” said Cory Hall, who visited SoFi with a friend who had travelled from Beyoncé’s hometown of Houston. The pair plan to line up early Monday morning to secure a prime spot — and they weren’t alone. Fans from as far as Japan, Sweden, and Brazil have made the journey to Los Angeles for this momentous occasion.
“I came all the way from Brazil just to see Beyoncé,” said Alessandro Marques, beaming with excitement. “I’m also going to two nights in London, but I had to be here for the opening. There’s something magical about witnessing the first show.”
The energy outside SoFi Stadium is already electric, with fans swapping stories, comparing outfits, and speculating about surprises Beyoncé might unveil on opening night.
Beyoncé New Era Begins
Beyoncé first announced her eighth studio album, Cowboy Carter, with a surprise Super Bowl commercial in early 2024, stunning fans by dropping two singles — “16 Carriages” and “Texas Hold ‘Em” — during the broadcast. She followed the announcement by revealing a nine-city tour on the eve of the Grammy Awards, where she secured awards for both Best Country Album and Album of the Year, further solidifying her status as a genre-defying powerhouse.
The Los Angeles concert marks the beginning of a massive 32-show stadium tour across the United States and Europe. Due to overwhelming demand, Beyoncé added several additional dates, including a much-anticipated finale in Las Vegas. The tour is set to wrap on July 26, promising months of unforgettable performances and cultural milestones.
Yet for many, the tour is about more than just the music — it’s about community, connection, and celebrating an artist who continues to evolve and inspire.
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“I really connected with Cowboy Carter,” said Davion Cook, who plans to attend four shows in Los Angeles. “I have a lot of family from the South, so it really resonated with me. The camaraderie and family atmosphere before the show — that’s the magic for me.”
As opening night approaches, excitement continues to build. Whether they’re longtime members of the BeyHive or first-time concertgoers, fans are ready to witness history — and Beyoncé is poised to deliver not just a show, but a cultural moment that celebrates music, identity, and unity.
